How mainstream fashion brands can tap into the customised apparel space – just-style.com

The growing personalised fashion market is ripe for the taking. In a Just Style exclusive, Michael Colarossi, vice president, product line management, innovation, and sustainability at custom design and manufacture specialists, Avery Dennison Retail Branding and Information Solutions (RBIS), explains how mainstream fashion brands can capitalise on this lucrative opportunity.
The growing personalised fashion market is ripe for the taking. In a Just Style exclusive, Michael Colarossi, vice president, product line management, innovation, and sustainability at custom design and manufacture specialists, Avery Dennison Retail Branding and Information Solutions (RBIS), explains how mainstream fashion brands can capitalise on this lucrative opportunity.

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